Italian wines average prices on the rise, volumes beginning to creak. High risk to go out of the market in favour of the Spanish wines.
A comparative analysis of the worldwide export data. Italy is the country that exports the most, but Italian bottles around the five continents cost on average $ 3.70 per liter. Values are too slow, and the Country is behind most countries, with Argentina ready to make the pass and Spain that will not be Cinderella for too long. The equation "a lot for a little" should be re-balanced, otherwise the toy is broken